Lake Tahoe Visitor Channel

The Lake Tahoe Visitor Channel - Tahoe TV

The Lake Tahoe Visitor Channel provides host properties and viewers (their guests) with a dynamic mix of complementary content – information that is authentic, relevant, timely, interesting and informative – specifically designed to welcome and  inform guests, engage them and get them interested – to enhance (and potentially extend) their stay at their lodging property and in the destination, including:

  • Branded destination content and programming.
  • Up-to-date local weather imagery, forecasts, and data.
  • Continuous listings of regional events.
  • Regional live webcam images (as available).
  • Seasonal Activities and recreation reports.
  • Channel Host Hotel Property Amenities – i.e: Spas, beauty salon, transportation, restaurants, services, etc.
  • Complementary content and localized, visitor-relevant video segments.
  • Shopping & Dining content.
  • Activities & Outdoor recreation content.
  • Attractions and points of Interest content.
  • Arts & Culture content
  • Special Event content Regional history content Transit/transportation content

What’s On The Channel

The video above provides an an overview of the channel and examples of the types of content that is mixed into the visitor channel loop. Entertaining and informative videos are intertwined with other timely content as noted above, including weather, live webcams, regional events, and more.

Contact us for details about how a customized visitor channel can benefit your property and guests.

Complementary Content 
Description, Definition & Exclusions

Complementary Content: “Forming or serving as a complement; completing”

OBJECTIVES
It is the goal of Destination Media Solutions and it’s channel host property partners, to provide visitors to the destination, in the comfort of their guest rooms in participating properties, as well as online and on mobile devices with immediate, 24/7 access to a wide variety of dynamic, authentic, timely, information designed to:

  • Enhance their stay in the destination, and encourage active participation and experiences relating to the destination brand and positioning.
  • Inform them about happenings, places to see, and things to do in and around the destination.
  • Educate them about the destination’s heritage, culture, and fun activities and events.
  • Promote amenities, services and offers at the property.
  • Encourage extended stays at the property while in the destination.
  • Encourage return/repeat visits to the property and the destination.

GENERAL CONTENT AREAS
In keeping with the above objectives, the Lake Tahoe Visitor Channel provides a select and semi-exclusive set of regional businesses, associations, organizations, locations, facilities and events an opportunity to enhance the visitors’ total experience by participating as sponsors and/or advertisers on the channel. The producers/operators of the channel have a distinct awareness of, and appreciation of the need for participating properties to maintain control of the information they provide to their guests, and limits content on the channel to fits into the description of ‘complementary to the guests’ experience and perspective’.

CONTENT NATURE AND STYLE
The content will be authentic, original and specifically and intentionally limited to those businesses, places, things, locations, events and attractions that that fall within the desired experience scope that we wish to offer to visitors.

Contact Us

Click here to find out more about how our visitor media solutions can benefit your destination, property, guests, and local businesses and attractions.

Blog

December 5, 2017

Live webcams are critical content elements for businesses of many types.

What people say...

[the Visitor Channel] delivers a powerful, locally-focused message to thousands of visitor rooms with one media buy.

Marketing Manager
Old Greenwood

Nice work on the Wine Tasting and Carmel Beach videos!...

Jeff Burghardt
Burghardt-Dore Agency

A print ad just doesn’t tell the fun story of our business. Our video captures the view and gives them...

Lauren Hickey
Waxen Moon

I’ve worked and stayed at numerous resorts, and SVTV (the Squaw Valley Visitor Channel) is hands down the best local...

Brian McCartney
Squaw Valley

What a lovely job you’ve done! I just knew that you would produce something with great quality

Stacie Johnson
Scheid Vineyards

We’re pleased to be part of this innovative media solution for Capitola and Santa Cruz. Reaching visitors with informative, timely...

Ted Burke
Capitola Village & Wharf

It’s great to be able to see what’s happening up there and stay in touch

Paul Ahern
Website User

The Visitor Network and Tahoe TV bring customers in our doors every day of the week

Elsa Corrigan, Owner/Chef
Mamasake, Squaw Valley

“These channels have proven value to our hotels and our guests.”.

Doug Phillips
Destination Hotels

Our video looks fantastic! Good job!

Anne Downs
Carmel Art Association

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